Via Entertainment Weekly heeft Disney•Pixar een eerste teaserposter vrijgegeven van Brave, geregisseerd door Mark Andrews. Het wordt het eerste sprookje van de geliefde animatiestudio. Tegenover het magazine zegt Andrews over de teaserposter: “What we want to get across [with the teaser] is that this story has some darker elements. Not to frighten off our Pixar fans — we’ll still have all the comedy and the great characters. But we get a little bit more intense here.”

Ook producent Katherine Sarafian heeft een opmerking over de enorme rotsen in de achtergrond van de poster: “Those stones are actually a pretty important set in the film. We can’t say what happens there, but they were inspired by an actual location in Scotland that we visited multiple times during our research. It was a very powerful setting for the kind of things we want to have happen in the story.”